What Should You Do If Someone Posts a Negative Comment on Your Facebook Page?

I’m a fan of Gordon Ramsey’s Kitchen Nightmares. I like the typical story line featuring struggling business owners who get a branding makeover and come out the other side living happily ever after. It’s a feel good moment! Then this headline caught my attention: “This is the Most Epic Brand Meltdown on Facebook Ever”. Yikes! […]

“Hear It Direct” from Consumers to Realtors

Hearing it direct from consumers was a bit painful at times. Recently I was one of a few hundred real estate professionals gathered in a room to listen to four consumer panels: a panel of buyers, one of sellers, one of distressed owners/investors and one of Gen Y consumers. These homeowners, sellers, buyers and investors […]

Agents: Wow Your Clients When They Move

I’ve moved a lot in my adult life. I think it has been 14 local moves, one move half way across the country, one move to a new country and my most recent move from New Jersey to California. I think real estate agents should have to move once every five years just to remember […]