Does “Klout” Matter

Your Klout score is a number between 1-100 that represents how influential you are online. The higher your score the more influence you have. It is determined by monitoring your activity on sites including Facebook, LinkedIn, Twitter, Instagram and others. How is Your Klout Score Determined? Klout monitors your activity across various social networks and […]

Product Branding, Service Branding and Personality Branding

We do it all in real estate! So let’s take a look at these three branding components and how they integrate into a branding strategy. Product Branding In the real estate industry, our product is the house we are marketing for sale. How we brand our listings is critical to our overall success. The brochures, […]

Will The Recovery Continue? A Look at Housing in 2013

Housing Market, 2013 Recovery

If 2012 was the year that the U.S. Housing market stabilized and began its long-awaited recovery, what can we expect in 2013? Will the recovery continue, or will we see another setback? And what are the implications for real estate professionals – especially those who specialize in distressed properties? Most economists and market analysts agree […]

REO’s in 2012 and The Distressed Real Estate Market

A year ago experts were predicted record REO’s to hit the market in 2012. That didn’t happen as planned for many reasons. Below is an article I wrote for RIS Media on what happened to the expected flood of REO’s. Unmet Expectations: The REO Flood of 2012 Industry experts predicted a flood of foreclosures in […]